Microsoft Rebooted: How Bill Gates and Steve Ballmer Reinvented Their Company

a book

Microsoft Rebooted: How Bill Gates and Steve Ballmer Reinvented Their Company

Robert Slater · 2004 · 257 pages

An examination of Microsoft's reinvention under the leadership of CEO Steve Ballmer discusses the ways in which the company survived such challenges as a federal antitrust trial, the dot-com revolution, and a recession, relating how it implemented numerous successful changes to become the world's second most recognizable brand. 50,000 first printing.

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